Successful marketers know that a strong direct-mail campaign is still one of the best ways to attract their customers’ attention. Industry experts suggest companies should implement multi-touch campaigns that use a combination of traditional print and digital products to get the most out of their advertising. To do this, Platinum Plus Printing of Maple Lake, Minnesota offers a cutting-edge digital product known as the Combination Box™. This innovative electronic device can be sent via physical mail to drive traffic to special events, business locations or websites.

The Combination Box™ utilizes a five-digit display and removable activation pull tab to pique the recipient’s curiosity with personal interaction. By matching the five-digit combination to a winning number specified on the direct mailer, the consumer can determine if they have won a prize in a giveaway event. Based on months of research, Joe Remer, president and managing partner of Platinum Plus Printing noted that five-digit contests (commonly used in lotteries) typically generate larger responses because the short code is easy to remember, while still appearing official and unique.

For marketers in all industries, technologies such as the Combination Box™ are a great way to engage today’s tech-savvy audience and capture valuable leads. These innovative tools can help companies forge an efficient direct-mail marketing approach.

Based in Maple Lake, Minnesota, Platinum Plus Printing produces and distributes direct-response mail pieces for numerous industries throughout the United States. Under the leadership of President and Managing Partner Joe Remer, Platinum Plus Printing recently introduced an innovative new product: the Combination Box™. Equipped with a long-lasting backlit five-digit LED display and patented design, the product has been described by Dealer Marketing Magazine as a game changer in the direct-marketing sphere.

The Combination Box™ effectively combines digital marketing and direct-mail interaction by revealing a five-digit number when a pull tab is removed. Customers are intrigued because the combination remains hidden until they pull the tab., activating the battery and lighting up the LED display. The device is primarily utilized to attract customers to an event location, such as a shop, casino, or automotive dealership, where they find out if they have won a contest or prize. The Combination Box™ can also be used to attract Internet users to branded social media sites or corporate websites. Visit http://www.TheCombinationBox.com to learn more.